Social Network Market Share - MySpace Down

January 16th, 2008 by Manoj Jasra

Social Network Market Share - MySpace Down

Market Share of U.S. Internet Visits to Top 10 Social Networking Websites
Rank	Name	Domain	Dec-07	Dec-06	YoY % Change
1	MySpace	www.myspace.com	72.32%	78.89%	-8%
2	Facebook	www.facebook.com	16.03%	10.59%	51%
3	Bebo	www.bebo.com	1.09%	0.99%	10%
4	BlackPlanet.com	www.blackplanet.com	1.04%	0.96%	8%
5	Club Penguin	www.clubpenguin.com	0.80%	0.54%	48%
6	Gaiaonline.com	www.gaiaonline.com	0.76%	0.58%	31%
7	myYearbook	www.myyearbook.com	0.73%	0.14%	407%
8	hi5	www.hi5.com	0.63%	0.64%	-1%
9	Classmates	www.classmates.com	0.55%	0.58%	-7%
10	Yahoo! 360	360.yahoo.com	0.54%	0.91%	-40%
Note - data is based on a custom category of 53 of the leading social networking websites ranked by market share of U.S. visits, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million U.S. Internet users. Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of larger websites. Hitwise categorizes websites into industries on the basis of subject matter and content, as well as market orientation and competitive context.
Source: Hitwise

Average U.S. Time Spent for December 2007 (in minutes & seconds)
Rank	Name	Domain	Dec-07	Dec-06	YoY % Change
1	MySpace	www.myspace.com	29:36	30:05	-02%
2	Facebook	www.facebook.com	19:51	09:56	100%
3	Bebo	www.bebo.com	30:24	29:19	4%
4	BlackPlanet.com	www.blackplanet.com	25:16	22:26	13%
5	Club Penguin	www.clubpenguin.com	13:27	12:00	12%
Note - data is based on the average U.S. time spent from the Hitwise sample of 10 million U.S. Internet users. Hitwise measures more than 1 million unique websites on a daily basis, including sub-domains of larger websites. Hitwise categorizes websites into industries on the basis of subject matter and content, as well as market orientation and competitive context.
Source: Hitwise

Posted in Facebook, Market Share, MySpace |

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